Wheelock College Hires Swardlick Marketing Group
for Capital Campaign
Wheelock College, an institution providing undergraduate and graduate education with a focus on improving the lives of children, their families, and society in general, has selected Swardlick Marketing Group of Portland, Maine to develop positioning and communications to support their upcoming capital campaign. The fundraising effort is timed to coincide with Wheelock’s 125th anniversary.
“Wheelock College has a mission which is so relevant for these challenging times,” according to Adam Sholley, Managing Partner of the agency and responsible for the Higher Education and Not-for-Profit Organizations practice area. “We feel privileged to have been asked to support this initiative on behalf of such an accomplished and important national institution.”
Swardlick Marketing Group will be engaged in primary research to assess the optimal positioning for the capital campaign and will develop a series of multi-media communications activities to support the initiative’s success.
